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The best questions to ask in a sales conversation

The best questions to ask in a sales conversation

A lot of people have a hard time with what I’m about to share…

And I’ll be honest, I know I struggled with this right when I started out in sales.

I’ll get right to it.

One of the most common questions I get asked related to sales is this:

What types of questions should you ask in the sales conversation?

If you’ve been through any of my sales trainings before, you know that there’s a section of the sales conversation called the “intelligence gathering phase.”

And it’s during this phase that you ask your prospect questions…

But you don’t ask them just any questions.

You ask them questions that make them AWARE of the problem they have, so that they fully feel the pain of their problem, so that later you can provide them with the perfect solution they need.

I actually made a short TikTok video about it here. Click here to watch it.

So remember, you’re asking questions that 1) make them aware of their problem, and 2) that make them envision what their life would look and feel like IF that problem was resolved.

Here are a few of my favorite questions to ask during the intelligence gathering phase:

  1. If you did X, what do you think would happen?

  1. Are you willing to accept that as a problem, or do you want to change that?

  1. How does that problem negatively impact this area of your life?

  1. What would your life look like if that problem was solved?

  1. How would you feel if you didn’t have to deal with X anymore?

And then take them into your sales presentation!

Try this out and let me know how it goes for you.

By the way, if you want to learn more tips and tricks, and be sure to enroll (without spending a dime) for my 4-Part Sales Training that’s happening next month – if you haven’t done so yet.

Click here to enroll.

You’ll be glad you did.